Drive innovation and the development of the digital marketing strategies, identifying trends to support the company strategy and direction. Responsible for the digital direction and strategy with a provision to maintain of a high quality online user experience whilst leveraging best industry practice for the Nutrimetics online space.
Responsibilities
- Develop & execute eMarketing strategy in collaboration with Senior Marketing Manager (SEO/SEM, Google Analytics, Google Adwords, eDM, social media, public website, digital campaign planning)
- Manage content & promotion of online/social media channels
- Manage third party suppliers involved in provision of online/social media
- Identify eMarketing opportunities to drive KPIs & execution of communications
- Identify and execute opportunities for B2B partnerships & contra-deals
- Train associates & Consultants on eMarketing intiatives
- Manage eMarketing budget
- Collaborate with ICT in the creation of a Livestreaming digital video station
- Research & advise on iPhone/iPad/Android Colour Wardrobe App
- Work with ICT & Visual Jazz Isobar agency to re-launch Nutrimetics website
- Activate social media campaigns to engage participation with Brand: Instagam, Pinterest, Vimeo, Youtube, Facebook, Twiiter.
- Manage content & promotion of online/social media channels
- Manage third party suppliers involved in provision of online/social media
- Identify eMarketing opportunities to drive KPIs & execution of communications
- Identify and execute opportunities for B2B partnerships & contra-deals
- Train associates & Consultants on eMarketing intiatives
- Manage eMarketing budget
- Collaborate with ICT in the creation of a Livestreaming digital video station
- Research & advise on iPhone/iPad/Android Colour Wardrobe App
- Work with ICT & Visual Jazz Isobar agency to re-launch Nutrimetics website
- Activate social media campaigns to engage participation with Brand: Instagam, Pinterest, Vimeo, Youtube, Facebook, Twiiter.
